Effective PR for Chicago Technology Companies

The technology landscape is constantly evolving. This is especially true in the Chicago technology market. In recent years, Chicago has experienced a noticeable boost in technology activity and the number of digital businesses headquartered in the Chicago metro.

At Walker Sands, we understand that as Chicago technology continues to change, tech PR companies must change with it. We work with some of the most prominent Chicago technology firms, helping them build their businesses and capture the attention of target audiences.

Chicago Technology: Companies We Work With

Walker Sands knows that tech companies come in many different shapes and sizes. That’s why we create comprehensive and tailored PR strategies for tech companies across a range of sectors.

Examples of the sectors Walker Sands supports include:

Education Technology: Today, there are more apps, startups, service providers and tech companies within the education technology arena than ever before. According to Education Week, investments in K-12 ed-tech jumped by 32 percent in 2014 alone. From clients launching a new business or product to seasoned tech firm interested in generating additional growth, Walker Sands has the proven expertise to help you stand out in this competitive space.

Retail & E-Commerce Technology: Whether you’re looking to make a splash in mobile payment platforms or create e-commerce sites for some of the world’s largest retailers, Walker Sands has a dedicated team of experts with a proven track record in the retail and e-commerce space. Some of our retail PR tactics include thought leadership and expert commentary on industry trends, speaking panel engagements, content marketing and contributed bylines that disseminate your knowledge and key messages to granular audience segments.

Tech Startups: Data from an annual report by Built in Chicago revealed that 2014 was an extremely successful period for Chicago technology. Total funds raised were 50 percent higher than in 2013, distributed across more than 155 Chicago technology companies. Walker Sands’ startup division increases visibility for growth-stage companies with strategic and calculated PR initiatives that align with your goals of attracting users and appearing on investors’ radars.

Cleantech: Clean technology experienced an incredible boom in 2000. Since then, the buzz has died down, enabling only a few companies to emerge with as the real winners in the industry. Walker Sands has the ability to take your renewable energy offering or building automation software and position it in front of the right audiences.

Wearable Tech: Wearable technology has entirely changed the way we experience the world around us. Whether it’s a wearable camera with crystal clear picture quality or a watch that monitors your every step, Walker Sands’ PR approach shines a spotlight on the stories behind the technology. Our expertise reaches across the entire wearable tech sector to include products such as:

  • Fitness devices and applications
  • Wearable computing hardware
  • Third-party apps and technology integrators
  • Service providers, including incubators and accelerators

Ready to Expand the Reach of Your Chicago Technology Firm?

At Walker Sands, we understand the Chicago technology landscape and specialize in delivering world-class PR to many of the region’s fastest growing tech companies. Call us today at (312)-267-0066 to learn how Walker Sands can your Chicago tech company reach the next level.

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