HR Tech

Reach the audiences that matter and help your buyers empower their people.

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Resonate with the right HR tech buyers

As an HR tech marketing professional, you understand how to help your buyers recruit and train top talent, build better cultures, and drive lasting success in the workplace. But standing out to these buyers in a highly competitive landscape and reaching your target audiences can be a different story. That’s why you need an HR technology marketing agency partner that understands your industry inside and out.

At Walker Sands, we have robust experience across the entire life cycle of HR tech. Whether you need to drive brand awareness, announce a milestone or demonstrate thought leadership, our team has the tailored services you need to differentiate your offerings and drive measurable outcomes.

Make an impact with an HR tech marketing agency

Solve real-world problems for your buyers with outcome-based marketing services.

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Drive awareness in a crowded marketplace

Demand for HR tech solutions has skyrocketed since the rise of remote work. But to stand out from the crowd, you need to communicate your differentiators and amplify your brand’s key messages to the audiences that matter. With media relationships and targeted ads, you can position yourself front and center in timely conversations and drive qualified leads.

Establish credibility as a thought leader

The HR tech landscape is constantly changing which means you have to remain agile and up to date on the latest trends. To establish yourself as an industry leader with valuable insights to offer, you need proprietary research and thought leadership content.

Engage your target audiences

Before you can empower buyers to put their people at the center of their organizations, you need to connect with them. Whether you want to unlock branding insights to build affinity or amplify your executives on social media, we have the capabilities you need to engage C-suite, HR and employee audiences.

Explore our work in the HR industry

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“The Walker Sands team impressed us from the start. Other agencies didn’t have the passion, strategy, collaboration and ideas that we saw from Walker Sands.”

Suzanne Burns

Harness insights for your HR software marketing strategy

Explore more outcomes and solutions

Get in touch to rise to the top of the HR market.

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Kellie Sink
Vice President, PR