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Free Donuts: A Study of How Information Travels

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Walker Sands, like many organizations, uses an internal newsletter to disseminate information and strengthen the company culture. One day, somebody in the office wondered how the most important information within the newsletter is read and shared.

We decided to find out. With donuts.

Submit the form on the right to see what donuts can tell us about how information is shared by employees.

For an interactive version of this methodology, visit