
NovoEd
A rebrand, website redesign and PR program increase contact form fills by 532% while differentiating edtech provider in crowded space
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Brand image is everything in today’s cutthroat business environment and 24/7 news and information cycle. Regardless of your industry, you need a rock solid brand to stand out among competitors and capture customers’ attention.
The best way to build and nurture an effective brand image is through a multidisciplinary approach that combines owned, earned and paid media in a coordinated, integrated marketing strategy.
There are several requirements that you’ll need to address as you develop your brand image:
After you have drilled down and laid the foundation for your brand image, you can ramp up your promotion activities to build a loyal customer following and generate sales. The components that are necessary to promote your brand on a wide scale include:
Walker Sands is a leading integrated marketing agency with a proven track record of combining brand, demand and event channels to deliver outstanding results for our B2B and technology clients. Designed to promote your brand image, our approach generates leads, shortens sales cycles and accelerates business growth.