Paid Digital Media
Engage and nurture prospects at every stage of the sales funnel with paid media that accelerates your business growth.
Drive growth with full-funnel paid digital media services
Growing your B2B brand requires you to not only generate high-quality leads, but also nurture them through long sales cycles. You need paid media campaigns that reach specific audiences where they are and target them with display ads, branded content and other assets optimized to drive them toward a closed deal.
At Walker Sands, we tap into our deep channel knowledge and expertise to develop full-funnel, integrated global B2B demand generation strategies that move the needle on your business outcomes. We help you reach your audience at the right time and with the right message, whether that’s by layering multiple targeting strategies like by intent and persona across the buyer journey or targeting specific buyers and accounts.
Grow your sales pipeline efficiently
Looking to get more out of your paid channels? Our highly targeted campaigns fill your pipeline with qualified leads, while ongoing optimization efforts help rein in spend.
Move prospects down-funnel quickly
Our campaigns don’t stop with lead generation. We engage and re-engage your audiences with targeted messaging and fresh content from our in-house creative and content teams.
Attribute paid activity impact
We provide visibility into how your paid channels and campaigns impact your sales funnel, bridging the gap between marketing strategy and business outcomes.