InterCall Data Study
Data study finding what people are really doing in a conference call generates over 350 placements for InterCall.
top-tier media placements
total media placements
InterCall, the world’s largest conferencing provider, was looking to increase brand awareness among everyday employees. Walker Sands surveyed 1,000 full-time employees to determine their conference call habits, and pitched the humorous findings to news outlets. By exposing what people were really doing on conference calls, Walker Sands earned InterCall hundreds of placements and millions of impressions.