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Josh Payne

Senior PR Director

"Be yourself. Everyone else is already taken."

Oscar Wilde

As a Senior PR Director, Josh leads public relations strategies for a portfolio of B2B clients. He brings more than 15 years of PR and marketing experience to Walker Sands, including agency, in-house, and freelance work across dozens of industries.

Josh specializes in story mining and brand messaging, and has a passion for stories that start with the spark of an idea and flourish into rich, impactful campaigns. He brings this passion to each of his clients, guiding them through product launches, expansions, executive communications, acquisitions — all of the milestones that matter to audiences that make a difference.

Born and raised south of Boston, MA, Josh has an educational and professional background in the fine and performing arts. In his spare time, he performs as an improviser at a local theater in Portland, OR.


  • Integrated campaigns
  • Strategic planning
  • Brand messaging


  • Media relations
  • Story mining
  • Editing (I own many red pens)


  • Thrift stores
  • Photography
  • Improv

Connect with Josh

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Meet the Team