Walker Sands Strengthens Creative Content Leadership With Two Key Promotions
From blog posts and case studies to white papers and data reports, content is a powerful tool for B2B marketers to connect with their audiences, amplify industry authority, boost search rankings and more. It is an essential component of any B2B marketing strategy, and we pride ourselves on producing creative content that drives real results for our clients.
To further strengthen our content capabilities and leadership, I’m excited to share two key elevations within our Creative Services department: Tim Morral has been promoted to Senior Vice President of Content, and Jillian Clark has been named Vice President of Editorial.
Through a dedication to creative innovation and processes, both Tim and Jillian have been instrumental in growing Walker Sands’ content offering into a strong, standalone division with 14 team members and award-winning content capabilities, recently recognized by the PRSA Skyline and PRSA Summit Awards.
- Tim Morral, Senior Vice President, Content: In his 11+ years at Walker Sands, Tim established and helped build the content team into what it is today. Tim’s development of quality control processes and hands-on coaching of writers have ensured the agency continues to raise the bar on high-caliber work. Thanks to his guidance and expertise, our Editorial team is able to produce content that drives measurable awareness and results for our clients. In his new role as Senior Vice President of Content, Tim will focus on content innovation across the agency.
- Jillian Clark, Vice President, Editorial: Since joining Walker Sands in 2017, Jillian has been integral in bolstering the agency’s Editorial team and content capabilities through her contribution to product and process advancement. Jillian’s passion for coaching, along with her advocacy for her team, have enabled the Editorial division to produce award-winning content for Walker Sands’ clients. In her new role as Vice President of Editorial, Jillian will continue to lead her team and provide the support they need to grow as professionals and leaders, while also focusing on sales and revenue oversight and service offering improvement.
Congratulations to Tim and Jillian on their well-deserved elevations. They have both made big contributions to our Editorial team and Walker Sands as a whole over the years, and I have no doubt they will continue to create and innovate in impactful ways.