Guides & Best Practices
Eight Tips for Getting Client/Customer Participation in the PR Program
In today's marketing landscape, client and customer participation in the PR…
As the digital landscape evolves, marketing programs must adapt to include the full scope. From PR and organic search to PPC and remarketing, this e-book provides fully integrated insights through earned, owned and paid media to ensure your brand message is consistent and unsiloed to generate sales-ready leads.
In this e-book, you will learn:
- How to get your teams to operate cross-functionally as one cohesive unit
- The measurable impact of a unified marketing landscape
- Best practices including six case studies with successful results