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Snapsheet Brand Awareness Campaign

A comprehensive thought leadership and earned media strategy repositions Snapsheet and shines light on innovation and market leadership.

71

feature stories

270

total placements

73

placements in insurance trades

8

media interviews secured at InsureTech Connect two years in a row

Snapsheet TechCrunch and The Wall Street Journal PR placements

Project Overview

Snapsheet is the leading provider of virtual claims technology solutions for the auto insurance industry. Due to a recent business pivot, the company was struggling to generate greater visibility and credibility among its new target audience: insurance carriers. To do so, Walker Sands created a media relations program that tapped into its widespread network of insurance, technology and business reporters. As a result, Snapsheet earned hundreds of media placements in top-tier publications, securing speaking engagements and awards wins.

Snapsheet VentureBeat PR placement
Snapsheet U.S. News PR placement

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