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Owler CEO Likeability Campaign

Sprint, T-Mobile and other Fortune 1000 companies respond to Owler’s “National CEO Likeability” campaign.

200+

placements within the first month

442

million impressions

21,000+

shares on social media

17

out of 25 industry verticals were highlighted in media coverage

Project Overview

Owler, the world’s largest community-based business insights platform, needed to bolster engagement within its community and attract new members. Walker Sands leveraged Owler’s CEO Likeability Study to uncover data-driven storylines, tie data to timely news trends, and tailor outreach by city and industry. This approach generated hundreds of placements, thousands of social media shares and millions of impressions.

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