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Networked Insights Data Study

Data study finding which brands won/lost the World Cup generates potential of $1 million in new business for Networked Insights.

71,000,000

impressions

1,000,000+

in potential new business from leads generated from Fortune 500 companies

1,744

placement shares on Twitter, 750 shares on Facebook and 1,139 shares on LinkedIn

Project Overview

Networked Insights, an analytics software company, saw that its tool could ease concerns over World Cup sponsorship spending. Walker Sands leveraged the company’s platform to create reports that identified brands’ World Cup campaign results. The reports showcased the platform, earned millions of impressions and drove inbound leads with a potential of over $1 million in new business.

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