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Fuse PR Launch Strategy

An expert PR strategy garners top-tier coverage for new Seattle venture capital firm.


total media placements


top-tier placements


billion unique monthly views

Project Overview

Seattle and the greater Pacific Northwest region have quickly become one of the nation’s largest tech hubs, and as a result, venture capital firms are investing in the region’s tech startups at an increasing rate. To take advantage of the burgeoning market, two former VC pros from Seattle-based Ignition Partners teamed up with Bobby Wagner, captain of the NFL’s Seattle Seahawks, to launch Fuse, a Seattle VC firm focused on investing in Seattle B2B technology startups that are reinventing the economy with software. Fuse partnered with Walker Sands to announce the firm’s launch, resulting in fantastic media coverage in outlets like Cheddar, GeekWire, The Wall Street Journal, CNBC: Squawk Alley and ESPN.


Professional Services


Public Relations, Media Relations



PRSA Puget Sound Awards, Certificate of Excellence

Mockup of CNBC PR placement for Fuse
Mockup of GeekWire PR placement for Fuse
Mockup of ESPN PR placement for Fuse
Mockup of Business Insider PR placement for Fuse

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