web traffic increase
$2.7 million +
in new business
Salesforce Acquisition of CloudCraze Follows Millions in New Revenue from Integrated Commerce Campaign
Walker Sands’ partnership with CloudCraze exemplifies the power of a unified media relations, demand generation and content marketing program. What started as a simple press release request grew into a robust PR program and a profitable lead generation strategy that generates thousands of qualified leads. Walker Sands’ work positioned CloudCraze as a leader in the B2B e-commerce space, which eventually helped the company secure $20 million in funding and a Salesforce acquisition.