Tag: martech

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GA4 & Google Ads: A Conversion Tracking & Reporting Guide for B2B Marketers

Deven O’Gryzek

December 1, 2023

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Essential Metrics for Measuring Marketing Success

Naomi David

September 24, 2020

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How to Optimize Your Tech Stack to Find Marketing Success

Naomi David

June 9, 2020

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Essential Tools for an Impactful B2B Martech Stack

Naomi David

June 8, 2020

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Agile Marketing vs. Agility in Marketing — What’s the Difference?

Jennifer Mulligan

July 25, 2018

Read more: Agile Marketing vs. Agility in Marketing — What’s the Difference?