A rebrand, website redesign and PR program increase contact form fills by 532% while differentiating edtech provider in crowded space
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If you’re familiar with Walker Sands’ story, you may remember that in 2012 we opened a west coast office in San Francisco. Located in the SOMA neighborhood at 156 2nd Street and just blocks away from some of the biggest names in the tech space, Walker Sands San Francisco was ready to bring our newly minted Digital Ecosystem messaging to a new market.
As you can tell from the title of this blog post, our initial foray into the San Francisco market didn’t quite turn out the way we expected it would.
We’re the first to admit when we jump the gun. But can you blame us? Given the Bay Area’s expansive tech landscape, we’ve always known that San Francisco is a place we need to be. However, 2012 just wasn’t the right time for expansion, so we decided to refocus our energies in house – perfecting the Digital Ecosystem model before we set out to recreate it.
Spoiler alert: It worked. Since 2012, we’ve grown 177%, expanding by 52% in 2015 alone. Last year, we hired 28 new team members and built out our already over-packed office space.
Based on the kind of growth we’re seeing from our proven, integrated PR and digital business model, we’re happy to announce that we’re relaunching our presence in San Francisco.
As of April 1, Will Kruisbrink, managing partner and VP, and Annie Gudorf, account director, are leading our West Coast charge and have officially relocated to the Bay Area, making 156 2nd street our West Coast home once again.
Over the past several years, Walker Sands has become a trusted international partner, servicing clients from New York to Tel Aviv. We believe in the Walker Sands mission and want to continue empowering our teams to help make the world’s best companies even better. Our renewed focus out West is an important step toward doing just that.
San Francisco and Chicago are nearly 2,000 miles apart. But it’s the Walker Sands’ way to maintain our award-winning company culture and top-notch services no matter where we go. A big thanks to all of our friends, partners and team members for sticking with us and helping us get to where we are today. We truly couldn’t have done it without you.
Located in the bay area? Be sure to stop by and say hi to Will and Annie! Interested in learning more about our SF focus and work? Check out our San Francisco location page for more information.