A new brand identity that underscores our approach to B2B marketing — always customized, never templated
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There's a popular misconception that press releases no longer hold the value they once had for marketing and PR purposes. Although delivery and distribution channels have adapted to the Internet age, press releases have remained fundamentally unchanged. More importantly, they continue to offer opportunities for businesses to generate buzz about their products and brands.
At Walker Sands, we believe in the integration of tried and true PR techniques with the most current business technologies. We consistently use online marketing and PR channels to give our clients an edge, but at the same time we understand that the qualities of a good press release remain the same regardless of the distribution channel.
A great press release is the first hurdle on your PR journey. Contact Walker Sands today for more information about how we can help your next press release capture the attention of the targeted, high value media outlets.