As a senior content strategist, Jillian develops and manages content for the firm’s financial technology, electronics and startup clients.
With a strong business and fintech reporting background and years of experience crafting content for a wide variety of audiences, Jillian looks for any opportunity to enhance clients’ messaging and relevance to help them stand out within increasingly competitive markets. She works closely with the PR team to create bylines, blog posts, whitepapers and research reports that generate both awareness and sales leads for clients.
Jillian’s passion for storytelling runs deep, with her previous journalism experience ranging from working as a reporter for a daily news organization in Cape Town, South Africa to covering the tech startup industry right here in Chicago.
Born and raised in Virginia, Jillian naturally attended the state's best university, Virginia Tech. There she earned her bachelor's degree in business, double majoring in marketing and management, with a specialization in entrepreneurship, innovation and technology. Years later, Jillian earned a master’s degree from Northwestern University’s Medill School of Journalism.