Senior Vice President of Public Relations and Partner
As a Media Relations Specialist, Isabel’s main focus is securing top-tier and trade media coverage for her B2B technology clients, helping them to spread awareness and establish credibility in their field. She executes high-level strategy by crafting client messaging, creating pitches, monitoring industry trends and news and developing reporter relationships.
Prior to joining the Walker Sands team, Isabel gained media experience as a freelance writer and branding experience as a Director of Integrated Marketing for Northwestern University’s orientation program. She graduated from Northwestern with a BS in social policy, minor in English and certificate in civic engagement. Hailing from Chicago, Isabel refuses to relocate from the Midwest (minus a three-month stint in Barcelona) and can be found watching the Cubs, drinking coffee, attending yoga classes or thrift shopping.