
NovoEd
A rebrand, website redesign and PR program increase contact form fills by 532% while differentiating edtech provider in crowded space
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Earlier this week, Walker Sands hosted an event at Highline Bar + Lounge called, “Marketing Madness.” A blend of networking and speed dating, we tested a new concept to foster smart conversations with Chicago top marketers.
We invited four marketers to host tables and lead discussions around four topics. After 15 minutes were up, a buzzer sounded and our guests moved onto the next topic and table of their choice.
We had four great hosts:
Our topics were crowdsourced and based off responses from our RSVP’s. The topics included:
Here are some takeaways and learning from our guests and hosts:
Thank you again to all of our hosts and guests for participating in our experimental event. So far, we’ve received rave reviews and requests to repeat the event next year. To check out more pictures from the evening, head over to our Facebook page.
If you’d like to be kept in the loop for other upcoming events, please reach out to Courtney Beasley to stay up-to-date on all things marketing.