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How to Promote Videos Online

Ken Gaebler

SEO Tools for Promoting Online Videos
Promoting Videos Online Requires

Use of the Best SEO Tools

A big part of being good at search engine optimization (SEO) and online marketing is knowing what tools to use.

Sure, you have to understand the fundamentals, but knowing which marketing tools to use is what really gives you a leg up on the competition.

From time to time, my colleagues and I will write about some of the many promotional tools that we use at Walker Sands to help our clients achieve greatness. This week, I figured I'd talk about TubeMogul.

TubeMogul is a great tool for promoting online videos.

Basically, TubeMogul lets you quickly and easily upload a video and have it automatically be distributed to tons of video sites.

Without TubeMogul, you'd have to go one by one to each video site and upload the videos manually at each site. (Note, however, that you still need to register at each of the video sites once before you start using TubeMogul. After that, TubeMogul handles everything for you.)

Supported sites include: 5min,, Break, Brightcove, DailyMotion, eBaum's, Facebook, Graspr, GrindTV, Howcast, i2TV, Imeem, Metacafe, MSN, Myspace, Revver, Sclipo, sevenload, Streetfire, Twitter, StupidVideos, Veoh, videojug, Yahoo, YouTube, Viddler, Vimeo, and Zoopy.

Imagine how much time it would take if you had to upload your online videos to all of those sites manually!

Using TubeMogul to promote online videos is a huge timesaver, and the price is right. It's free!

Perhaps you arrived here because you were wondering how to get online videos to rank high in Google and other places. Maybe your boss told you to find out how to optimize video content for the web so you get the maximum exposure for the videos you've produced.

You're on your way. You've just learned about TubeMogul, one of the best tools of the trade for promoting videos online.

There are dozens of things you need to do to get video to rank well, things we do for clients when online video is part of the marketing strategy, but using TubeMogul is a great first step in your efforts to get started with do-it-yourself video promotion. Have fun!