A creative social media campaign with compelling copy and motion design drives 5.8% engagement rate and 22,000+ impressions
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TGIF! Before you head out for the Fourth of July weekend, catch our weekly roundup of tech news.
Facebook to Change News Feed to Focus on Friends and Family - The New York Times
Facebook is changing its algorithm – again. Much to the chagrin of publishers, the new algorithm will emphasize posts by friends and family over content from media brands. This will result in significantly less traffic for hundreds of publishers on Facebook, and could jeopardize smaller brands that rely on the social network for readers.
BMW Announces Self-Driving Car, Day After Tesla Fatality Is Confirmed - The New York Times
BMW announced that it would begin mass-producing self-driving cars by 2021, just after a fatality involved a Tesla self-driving car was confirmed. The driver was killed when his self-driving car failed to break when a tractor-trailer made a left turn in front of it. Many predict this may stunt the production of new self-driving cars.
“Brexit” Could Disrupt Fintech Business - The Wall Street Journal
Some predict that Britain’s vote to leave the EU may disrupt the booming fintech industry throughout Europe, affecting regulation and movement of talent. Several fintech leaders like TransferWise, Klarna and Paypal do business across the EU.
Apple might be putting the kibosh on live amateur recordings at concerts. Apple was awarded a US patent for a system that allows concert venues to use infrared signals that disable the iPhone video camera. This will make Adele happy, who recently stopped her concert to chastise a fan recording her show.
Walmart announced the expansion of its two-day shipping service, called ShippingPass, which will compete directly with Amazon Prime. For $49.99 a year, customers receive free two-way delivery on any item. This is half the price of Amazon Prime, but it doesn’t offer the same streaming services.