A rebrand, website redesign and PR program increase contact form fills by 532% while differentiating edtech provider in crowded space
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Happy Friday everyone! I hope you're all enjoying the first week of (cold) spring and March Madness - and that your brackets aren't looking as sad as some of ours are at Walker Sands. Here are our picks for the top industry articles this week. Enjoy!
15 Social Media Tips from Dr. Seuss – PR Daily
Dr. Seuss may have some crazy rhymes and guys drawn in his books, but if you look at the core of his thoughts and words, the man was brilliant. He can even teach us some nice lessons in regards to social media.
State of the News Media 2013 – Pew Research
In 2012, a continued erosion of news reporting resources converged with growing opportunities for those in politics, government agencies, companies and others to take their messages directly to the public.
The Cash Register Rings Its Last Sale – US News
In other words, the cash register is dead and smartphones are king. Apple Inc.'s iPads with accessories like credit card readers can cost a store $1,500, compared with $4,000 for a register.
10 Mobile Apps for March Madness – Network World
While it seems only the CEO can get away with streaming NCAA tournament games at work these days, there are more ways to follow the NCAA college basketball tournament now than ever. Here are 10 mobile apps that follow the action, from storing your bracket to watching the games to setting up alerts for important tip-offs.
At first glance, the store Hointer in Seattle looks like any other clothing retailer — jeans, tops and accessories on display. But Hointer, which caters to men and women, isn't run by people. Instead, smartphones and robotic-style technology control the shopping experience.