A rebrand, website redesign and PR program increase contact form fills by 532% while differentiating edtech provider in crowded space
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Happy Friday! Read on to catch up with this week’s tech and social media hot topics:
Smartwatches Grow Up – The Wall Street Journal
The smartwatch celebrates its third birthday, but Apple isn’t the only one invited to the party. This week, LG debuted two new watches, starting at $250. And Samsung has also released Gear S3, an Android watch with a round face, boasting a classic spinning dial that rings up at $300. However, it will still be a while until smartwatches go mainstream. For now you can find them on the wrists of fitness and digital enhaustists.
Twitter's Q4 earnings missed the mark. Investors are still hopeful though. Twitter reported that it had 319 million monthly active users at the end of the quarter, up 4 percent year-over-year and up from 317 million in the previous quarter. Jack Dorsey, Twitter’s CEO, made a statement explaining that 2016 was a transformative year. But analysts remain concerned about the company's plummeting ad value.
Snap Inc. revealed that it expects to spend $1 billion on Amazon’s cloud services. This news comes after the company had also committed to spend $2 billion on Google’s cloud infrastructure over the next five years. The cloud services will be used for computing, storage, bandwidth, and other services. Snap also noted that that it may choose to build its own infrastructure in the future to reduce costs.
AI agents are designed to make our lives easier, but will they be able to play well together? Google’s AI subsidiary, DeepMind, has been exploring this problem in a new study. They tested how AI agents interacted with one another in a series of “social dilemmas," in which they found that the AI agents will either fight or cooperate, depending on based on the rules they’re faced with.
You can still count on your favorite two-day shipping service to send out packages to your door the old fashioned way, but experts say that drone deliveries are further out than Amazon would like to admit. A report by Gartner estimates that drone deliveries will only represent less than one percent of commercial drone market by 2020.
What’s your favorite tech story from the week? Give us a shout out on Twitter @WalkerSands!