Katy has worked in B2B technology PR and marketing for nearly 5 years at Walker Sands. As Associate Director, Marketing Strategy, Katy works to help companies build marketing strategies and integrated campaigns that move the needle.
From marketing strategy roadmaps and plans and buyer journey analyses, to brand and product launches, Katy collaborates with all of Walker Sands’ marketing services to develop assets that garner clients long-term success.
- Marketing strategy
- Marketing planning
- Competitive analysis
- Integrated campaigns
- Professional services PR
- Market research
- Strategic campaign management
- Rock climbing
- Reading the News
- Trying to beat her Goodreads goal