
Derek Edmond
Senior Vice President, Demand Generation
“What would you do if you weren’t afraid?”
Sheryl Sandberg
Derek has nearly 20 years of experience in SEO and digital marketing, working with a range of clients across industry sectors. While some of the more well-known brands include John Deere, Hallmark and Stanley Black & Decker, Derek’s client experience ranges from Fortune 500 companies to entrepreneurial start-ups.
Derek has presented to audiences for SMX, ClickZ, Business Wire and Microsoft, has been a guest lecturer at Bentley College, and is active in a range of New England communities supporting broader marketing expertise. In the past, he also was a regular contributor on Search Engine Land and the Content Marketing Institute.
Derek received his MBA from The Sawyer School of Management at Suffolk University and holds a B.S. in financial economics from Buffalo State College in NY.
Specialties
- Strategic marketing
- Search engine optimization
- The B2B buyer journey
- Fantasy sports
Skills
- Keyword research
- Content marketing
- Financial analysis
- Small talk
Interests
- Baseball
- Food and drink
- Movies
- Travel
Connect with Derek


