Few techniques are more effective at generating leads than integrated marketing. When paid, owned and earned media strategies work together, PR and digital marketing campaigns generate serious business results. The trick is finding the right combination of solutions.
At Walker Sands, we work with our clients to provide an intelligent approach to integrated marketing, striking the perfect balance between PR and digital elements. Our integrated campaigns are highly targeted and flawlessly executed, delivering several important results for our clients:
Check out the video below to see how digital and PR elements come together to create one-of-a-kind integrated campaigns.
Interested in seeing integrated marketing at work? Read about #MakeTechHerStory, a national campaign that combined old-fashioned research with digital storytelling techniques.