Artificial intelligence promises to transform the way we live and work. For technology brands using AI to differentiate, the race is on to forge connections with key audiences and claim their hold on this emerging market.
As a top-tier PR and digital marketing firm for B2B technology companies, Walker Sands understands the challenges you face in the AI marketplace. We have deep experience in the industries that matter and the expertise to differentiate your brand with top-tier media outlets and industry influencers.
The team is AMAZING. Proactive, smart and creative -- always pushing to do more. I've worked for and with some of the top Silicon Valley PR firms, and Walker Sands can compete head to head with any of them. I feel like we have a real partnership, and that they want to do everything possible to help our company be more successful.
-Lisa Davis, VP of Communications, InMoment
Whether you’re leveraging AI as a differentiator or embedding AI as a core technology, your business faces the same challenge – marketing artificial intelligence to audiences who may be unfamiliar with AI and real-world applications in their organizations. But the top reason executives cited for not implementing AI technologies in their business is an inability to point to a clear ROI, according to Forrester.
At Walker Sands, we contextualize sophisticated technologies to decision makers’ industries and organizational settings. Spanning a complete range of earned, owned and paid media, our integrated marketing approach educates and engages key audiences on the benefits, implications and ROI of artificial intelligence for their organizations.
Our B2B technology PR and marketing experience includes an impressive range of AI-related technology categories, including:
The use of artificial intelligence technology is still in its infancy. Over the coming decade, AI will become a fundamental component of many technologies, in much the same way as mobile has become an expectation rather than a differentiator. But before your business can sell AI-heavy solutions or services, you need to demonstrate the practical applications of AI for the end user.
Our artificial intelligence practice area has a nuanced understanding of the current and future state AI technology. We help technology brands create and amplify specific use cases for their artificial intelligence solutions.
Just as importantly, we have the experience and media relationships to roll out emerging technologies in healthcare, finance and other verticals that matter to your business.
Walker Sands works with some of the world’s fastest growing technology companies to craft compelling stories about their brands’ AI capabilities. Our integrated approach encompasses a complete range of earned, owned and paid media channels – delivering the right messages to the right audiences at the right times.
Don’t waste time. AI moves quickly, and if you don’t move fast, your brand risks being left out of the conversation.
Contact our AI team today and let’s start a conversation about how Walker Sands can help differentiate your brand in an increasingly crowded technology marketplace.
Here are a few of the media outlets our clients are regularly featured in.