The State of Martech 2017
Closing the Gap Between Martech Innovation and Adoption
Here's where we collect our thoughts and share them with you. Our resources can assist you with important tasks that can fuel your business growth. In keeping with our core mission of helping companies to become more successful, our useful articles provide in-depth help on PR tactics, Web and SEO initiatives, and a broad array of other Marketing efforts:
Work is changing. We wanted to hear the challenges, goals and stories of the people who work as contractors for Uber, Lyft, Instacart, Postmates and DRYV. So we talked to them, and we collaborated with a local Chicago illustrator to create comic strips inspired by the experiences that on-demand workers have had on the job. Download â€œThe People Who Power The On-Demand Economyâ€ for a new perspective on mobile workforce management.
Digital marketing delivers results. At least that's the rationale employed by brands across the B2B sector as they scramble to pour time, energy and budget spend into digital strategies that they hope will generate measurable improvements in conversions, revenue and bottom-line business outcomes.