Analysts and key influencers validate successful marketing and PR efforts.
Influencer and analyst relations are a crucial component of any successful marketing and public relations strategy. Gartner, Forrester and other industry analysts define key trends and influence media coverage, purchasing decisions, investor opinion and industry status.
Walker Sands positions you as a thought leader and develops relationships with both boutique and target mainstream analyst firms in your industry. We identify key analysts and help them understand your story and value your position in the market.
Some influencer and analyst relations initiatives we undertake on our clients’ behalf include:
Walker Sands has an extensive network of analyst contacts. Our teams constantly work to identify and position you in front of pertinent analysts in your industry. Because of our work, many of our clients have been recognized as “leaders,” “influencers” and other top rankings in quarterly and annual analyst reports.
As public relations counsels to some of the biggest names in the tech and B2B space, we understand that a successful public relations campaign goes above and beyond media outreach. Walker Sands uses our expertise to help industry analysts perceive you as a valued resource for these key technology influencers.