Strategic Marketing

Strategic marketing is the key to everything we do at Walker Sands. Partner with our marketing strategy consultants to take your marketing to a new level of excellence.

Recognized as one of the best Chicago strategic marketing firms, we take deep pride in our consultants' experience and strong track record creating marketing strategies that work. Our marketing strategy offerings include:

Strategic Counsel

We help you to define an initial strategy and we work with you to make strategic adjustments based on market events, industry dynamics, and business conditions. Our marketing consultants provide ongoing counsel to you throughout our partnership.

Valumetric Assessments

Our ground-breaking vMRI Scorecard provides quick insights and directions that lead to more effective marketing strategies. Our assessments look at program effectiveness as well as message clarity, distinction, and articulation to help you plot future programs. A vMRI assessment is your surest way to get the highest ROI from your sales and marketing efforts.

ROI Valumetrics: Validate Your Multi-Dimensional Value

As your independent value auditor, we assess the value of your solutions on many levels -- economic, operational, cultural and strategic -- to reveal your multi-dimensional value. If prospects expect you to prove your return on investment, we will bring that proof to life.

Value Point Research: Identify What Matters Most to Them

Through market conversations, we provide insights into what your prospects crave, fear, read, admire, and value. We tap into the minds of your audiences to provide deep insights that lead to better business decisions. Our results support product development as well as sales and marketing.

Product Launch

Need a comprehensive product launch strategy? We provide you with advice and assistance on all aspects of your new product launch, everything from the overall strategy to tactical execution of individual components of the launch plan.