Flipboard: An Appealing Way to See the Web

With the tablet craze at an all time high, I recently bought an iPad 2.While I am still exploring my favorite apps on there, Flipboard grabbed my attention pretty quickly. A social magazine application, it allows you to integrate all of your favorite websites, blogs, and social media outlets into one place and read them [...]

Do Apps Make A Difference in Keeping Your New Year’s Resolutions? An Experiment (Part 1)

It’s a new year, meaning it’s time to get crackin’ on those resolutions that seemed like such a good idea last week.  Like millions of others, I made a list of resolutions that I hope to accomplish in 2012, and also like millions of others, I’m beginning to feel like that list is a little [...]

Facebook Changes (Again)

The internet has been abuzz since social networking giant, Facebook, launched a series of rather radical changes to its platform Wednesday. These changes are the largest overhaul to the site since 2008 and although Facebook deems these changes “improvements,” many users are in an uproar. This happens every time Facebook unveils a new series of [...]

Apple, Apple, Droid

You’re it, Mr. Cook. Reports are circulating that Apple will hold a media event to showcase the iPhone5 (or whatever the name will be) on October 4th. With Steve Jobs resigning and the Tim Cook era beginning, the launch of the highly anticipated iPhone5 will be a momentous occasion for Apple. 1. It will be the [...]

Dribbble: Kind of like Twitter for graphic and web designers

At this point, I don’t tend to get too excited when I learn about a new social media tool. I don’t doubt that some new ones are cool and useful, but there are an overwhelming number of them and, obviously, only so many hours per day to use them all. I think that’s a tumbleweed [...]

Google Plus for Marketing

Is Google+ going to be the perfect social media for marketing? Well, until we see what the business pages are going to look like and how they will work, we don’t really know.

Be Where Your Clients Are: Mobile Optimization vs. Mobile Apps

Trying to decide between investing in a mobile app or optimizing your site for mobile users? Look at the pros and cons of each with this post from Daniel Laloggia

Join the Walker Sands PR Team This Fall

Walker Sands is looking for fall PR interns! I say this with excitement because I remember my intern days at Walker Sands with fondness. The internship runs from September 22 to December 16. The rest of this post gives some info as to what we’re looking for in an intern, but I’d also like to [...]

Four Big Brands Making Big Use of Foursquare

Foursquare, a location-based social networking platform, has been making a splash since its 2009 inception. At the beginning of the year foursquare released its very own infographic highlighting the company’s enormous growth. In 2010 alone, foursquare grew an unprecedented 3400 percent, with “check-ins” in every single country on the globe, and even one from space. [...]

What Not to Say to a Reporter

Jeff Vance, a freelance tech writer who contributes to publications like CIO Magazine, Network World and Forbes, recently relayed some great tips for how companies (and those in PR) can capture his attention.

So, on the flip side, what kind of story ideas and comments make him leery of a source?