A rumor was recently reported that a large number Newt Gingrich’s 1.3 million twitter followers were paid. One of Gingrich’s former staffers alleged that the GOP candidate paid various companies to create fake profiles and bots to follow him and estimated that 80 percent of followers were fake. Gawker later reported that 92 percent of [...]
Choosing to pursue a career in public relations wasn’t my original plan. I decided to attend Indiana University because of its outstanding journalism program; I was set to become a feature reporter. However, after taking a journalism ethics class, I knew that a newsroom wasn’t going to be the right fit for me. The idea [...]
Every client we work with has a list of home run outlets – the publications, websites or blogs they want to be featured in more than any others, or, as Walker Sands President Mike Santoro refers to them, “the placements you should buy me dinner for.” Wikipedia should be at or near the top of [...]
